#!/usr/bin/perl -w # # Copyright 2020, Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # http://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example illustrates adding a custom audience. Custom audiences help you # reach your ideal audience by entering relevant keywords, URLs and apps. For more # information about custom audiences, see: # https://support.google.com/google-ads/answer/9805516. use strict; use warnings; use utf8; use FindBin qw($Bin); use lib "$Bin/../../lib"; use Google::Ads::GoogleAds::Client; use Google::Ads::GoogleAds::Utils::GoogleAdsHelper; use Google::Ads::GoogleAds::V26::Resources::CustomAudience; use Google::Ads::GoogleAds::V26::Resources::CustomAudienceMember; use Google::Ads::GoogleAds::V26::Enums::CustomAudienceTypeEnum qw(SEARCH); use Google::Ads::GoogleAds::V26::Enums::CustomAudienceStatusEnum qw(ENABLED); use Google::Ads::GoogleAds::V26::Enums::CustomAudienceMemberTypeEnum qw(KEYWORD URL APP); use Google::Ads::GoogleAds::V26::Services::CustomAudienceService::CustomAudienceOperation; use Getopt::Long qw(:config auto_help); use Pod::Usage; use Cwd qw(abs_path); use Data::Uniqid qw(uniqid); # The following parameter(s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. # # Running the example with -h will print the command line usage. my $customer_id = "INSERT_CUSTOMER_ID_HERE"; sub add_custom_audience { my ($api_client, $customer_id) = @_; # Create a custom audience. my $custom_audience = Google::Ads::GoogleAds::V26::Resources::CustomAudience->new({ name => "Example CustomAudience #" . uniqid(), description => "Custom audiences who have searched specific terms on Google Search", # Match customers by what they searched on Google Search. # Note: "INTEREST" OR "PURCHASE_INTENT" is not allowed for the type field # of newly created custom audience. Use "AUTO" instead of these 2 options # when creating a new custom audience. type => SEARCH, status => ENABLED, # List of members that this custom audience is composed of. Customers that # meet any of the membership conditions will be reached. members => [ # Keywords or keyword phrases, which describe the customers' interests # or search terms. create_custom_audience_member(KEYWORD, "mars cruise"), create_custom_audience_member(KEYWORD, "jupiter cruise"), # Website URLs that your customers might visit. create_custom_audience_member( URL, "http://www.example.com/locations/mars" ), create_custom_audience_member( URL, "http://www.example.com/locations/jupiter" ), # Package names of Android apps which customers might install. create_custom_audience_member(APP, "com.google.android.apps.adwords"), ]}); # Create a custom audience operation. my $custom_audience_operation = Google::Ads::GoogleAds::V26::Services::CustomAudienceService::CustomAudienceOperation ->new({create => $custom_audience}); # Add the custom audience. my $custom_audiences_response = $api_client->CustomAudienceService()->mutate({ customerId => $customer_id, operations => [$custom_audience_operation]}); printf "New custom audience added with resource name: '%s'.\n", $custom_audiences_response->{results}[0]{resourceName}; return 1; } # Creates a custom audience member. sub create_custom_audience_member { my ($member_type, $value) = @_; my $custom_audience_member = Google::Ads::GoogleAds::V26::Resources::CustomAudienceMember->new({ memberType => $member_type }); if ($member_type eq KEYWORD) { $custom_audience_member->{keyword} = $value; } elsif ($member_type eq URL) { $custom_audience_member->{url} = $value; } elsif ($member_type eq APP) { $custom_audience_member->{app} = $value; } return $custom_audience_member; } # Don't run the example if the file is being included. if (abs_path($0) ne abs_path(__FILE__)) { return 1; } # Get Google Ads Client, credentials will be read from ~/googleads.properties. my $api_client = Google::Ads::GoogleAds::Client->new(); # By default examples are set to die on any server returned fault. $api_client->set_die_on_faults(1); # Parameters passed on the command line will override any parameters set in code. GetOptions("customer_id=s" => \$customer_id); # Print the help message if the parameters are not initialized in the code nor # in the command line. pod2usage(2) if not check_params($customer_id); # Call the example. add_custom_audience($api_client, $customer_id =~ s/-//gr); =pod =head1 NAME add_custom_audience =head1 DESCRIPTION This example illustrates adding a custom audience. Custom audiences help you reach your ideal audience by entering relevant keywords, URLs and apps. For more information about custom audiences, see: https://support.google.com/google-ads/answer/9805516. =head1 SYNOPSIS add_custom_audience.pl [options] -help Show the help message. -customer_id The Google Ads customer ID. =cut