#!/usr/bin/perl -w # # Copyright 2022, Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # http://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example creates a new experiment, experiment arms, and demonstrates # how to modify the draft campaign as well as begin the experiment. use strict; use warnings; use utf8; use FindBin qw($Bin); use lib "$Bin/../../lib"; use Google::Ads::GoogleAds::Client; use Google::Ads::GoogleAds::Utils::GoogleAdsHelper; use Google::Ads::GoogleAds::Utils::FieldMasks; use Google::Ads::GoogleAds::V26::Enums::ExperimentStatusEnum qw(SETUP); use Google::Ads::GoogleAds::V26::Enums::ExperimentTypeEnum qw(SEARCH_CUSTOM); use Google::Ads::GoogleAds::V26::Enums::ResponseContentTypeEnum qw(MUTABLE_RESOURCE); use Google::Ads::GoogleAds::V26::Resources::Campaign; use Google::Ads::GoogleAds::V26::Resources::Experiment; use Google::Ads::GoogleAds::V26::Resources::ExperimentArm; use Google::Ads::GoogleAds::V26::Services::CampaignService::CampaignOperation; use Google::Ads::GoogleAds::V26::Services::ExperimentService::ExperimentOperation; use Google::Ads::GoogleAds::V26::Services::ExperimentArmService::ExperimentArmOperation; use Google::Ads::GoogleAds::V26::Utils::ResourceNames; use Getopt::Long qw(:config auto_help); use Pod::Usage; use Cwd qw(abs_path); use Data::Uniqid qw(uniqid); use POSIX qw(strftime); sub create_experiment { my ($api_client, $customer_id, $base_campaign_id) = @_; my $experiment = create_experiment_resource($api_client, $customer_id); my $draft_campaign = create_experiment_arms($api_client, $customer_id, $base_campaign_id, $experiment); modify_draft_campaign($api_client, $customer_id, $draft_campaign); # When you're done setting up the experiment and arms and modifying the draft # campaign, this will begin the experiment. my $response = $api_client->ExperimentService()->schedule_experiment({ # This is from the very first step above. resourceName => $experiment }); return 1; } # [START create_experiment_1] sub create_experiment_resource { my ($api_client, $customer_id) = @_; my $experiment = Google::Ads::GoogleAds::V26::Resources::Experiment->new({ # Name must be unique. name => "Example Experiment #" . uniqid(), type => SEARCH_CUSTOM, suffix => "[experiment]", status => SETUP }); my $operation = Google::Ads::GoogleAds::V26::Services::ExperimentService::ExperimentOperation ->new({ create => $experiment }); my $response = $api_client->ExperimentService()->mutate({ customerId => $customer_id, operations => [$operation]}); my $resource_name = $response->{results}[0]{resourceName}; printf "Created experiment with resource name '%s'.\n", $resource_name; return $resource_name; } # [END create_experiment_1] # [START create_experiment_2] sub create_experiment_arms { my ($api_client, $customer_id, $base_campaign_id, $experiment) = @_; my $operations = []; push @$operations, Google::Ads::GoogleAds::V26::Services::ExperimentArmService::ExperimentArmOperation ->new({ create => Google::Ads::GoogleAds::V26::Resources::ExperimentArm->new({ # The "control" arm references an already-existing campaign. control => "true", campaigns => [ Google::Ads::GoogleAds::V26::Utils::ResourceNames::campaign( $customer_id, $base_campaign_id ) ], experiment => $experiment, name => "control arm", trafficSplit => 40 })}); push @$operations, Google::Ads::GoogleAds::V26::Services::ExperimentArmService::ExperimentArmOperation ->new({ create => Google::Ads::GoogleAds::V26::Resources::ExperimentArm->new({ # The non-"control" arm, also called a "treatment" arm, will automatically # generate draft campaigns that you can modify before starting the # experiment. control => "false", experiment => $experiment, name => "experiment arm", trafficSplit => 60 })}); my $response = $api_client->ExperimentArmService()->mutate({ customerId => $customer_id, operations => $operations, # We want to fetch the draft campaign IDs from the treatment arm, so the # easiest way to do that is to have the response return the newly created # entities. responseContentType => MUTABLE_RESOURCE }); # Results always return in the order that you specify them in the request. # Since we created the treatment arm last, it will be the last result. my $control_arm_result = $response->{results}[0]; my $treatment_arm_result = $response->{results}[1]; printf "Created control arm with resource name '%s'.\n", $control_arm_result->{resourceName}; printf "Created treatment arm with resource name '%s'.\n", $treatment_arm_result->{resourceName}; return $treatment_arm_result->{experimentArm}{inDesignCampaigns}[0]; } # [END create_experiment_2] sub modify_draft_campaign { my ($api_client, $customer_id, $draft_campaign) = @_; # In this block you can change anything you like about the campaign. These # are the changes you're testing by doing this experiment. Here we just # change the name for illustrative purposes, but generally you may want to # change more meaningful parts of the campaign. # # You can also change underlying resources, such as ad groups and keywords, # just as you would for any other campaign. When searching with the # GoogleAdsService, be sure to include a PARAMETERS clause with # `include_drafts = true` when searching for these draft entities. my $updated_campaign = Google::Ads::GoogleAds::V26::Resources::Campaign->new({ resourceName => $draft_campaign, name => "Modified Campaign Name " . strftime("%Y%m%d", localtime(time))}); my $operation = Google::Ads::GoogleAds::V26::Services::CampaignService::CampaignOperation-> new({ update => $updated_campaign, updateMask => all_set_fields_of($updated_campaign)}); my $response = $api_client->CampaignService()->mutate({ customerId => $customer_id, operations => [$operation]}); printf "Updated the name for the campaign '%s'.\n", $draft_campaign; return 1; } # Don't run the example if the file is being included. if (abs_path($0) ne abs_path(__FILE__)) { return 1; } # Get Google Ads Client, credentials will be read from ~/googleads.properties. my $api_client = Google::Ads::GoogleAds::Client->new(); # By default examples are set to die on any server returned fault. $api_client->set_die_on_faults(1); my $customer_id; my $base_campaign_id; # Parameters passed on the command line will override any parameters set in code. GetOptions( "customer_id=s" => \$customer_id, "base_campaign_id=i" => \$base_campaign_id ); # Print the help message if the parameters are not initialized in the code nor # in the command line. pod2usage(2) if not check_params($customer_id, $base_campaign_id); # Call the example. create_experiment($api_client, $customer_id =~ s/-//gr, $base_campaign_id); =pod =head1 NAME create_experiment =head1 DESCRIPTION This example creates a new experiment, experiment arms, and demonstrates how to modify the draft campaign as well as begin the experiment. =head1 SYNOPSIS create_experiment.pl [options] -help Show the help message. -customer_id The Google Ads customer ID. -base_campaign_id The base campaign ID. =cut