#!/usr/bin/perl -w # # Copyright 2019, Google LLC # # Licensed under the Apache License, Version 2.0 (the "License"); # you may not use this file except in compliance with the License. # You may obtain a copy of the License at # # http://www.apache.org/licenses/LICENSE-2.0 # # Unless required by applicable law or agreed to in writing, software # distributed under the License is distributed on an "AS IS" BASIS, # WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied. # See the License for the specific language governing permissions and # limitations under the License. # # This example adds complete campaigns including campaign budgets, campaigns, # ad groups and keywords using BatchJobService. use strict; use warnings; use utf8; use FindBin qw($Bin); use lib "$Bin/../../lib"; use Google::Ads::GoogleAds::Client; use Google::Ads::GoogleAds::Utils::GoogleAdsHelper; use Google::Ads::GoogleAds::V26::Resources::BatchJob; use Google::Ads::GoogleAds::V26::Resources::CampaignBudget; use Google::Ads::GoogleAds::V26::Resources::Campaign; use Google::Ads::GoogleAds::V26::Resources::CampaignCriterion; use Google::Ads::GoogleAds::V26::Resources::AdGroup; use Google::Ads::GoogleAds::V26::Resources::AdGroupCriterion; use Google::Ads::GoogleAds::V26::Resources::AdGroupAd; use Google::Ads::GoogleAds::V26::Resources::Ad; use Google::Ads::GoogleAds::V26::Common::ManualCpc; use Google::Ads::GoogleAds::V26::Common::KeywordInfo; use Google::Ads::GoogleAds::V26::Common::ExpandedTextAdInfo; use Google::Ads::GoogleAds::V26::Enums::BudgetDeliveryMethodEnum qw(STANDARD); use Google::Ads::GoogleAds::V26::Enums::AdvertisingChannelTypeEnum qw(SEARCH); use Google::Ads::GoogleAds::V26::Enums::CampaignStatusEnum; use Google::Ads::GoogleAds::V26::Enums::KeywordMatchTypeEnum qw(BROAD); use Google::Ads::GoogleAds::V26::Enums::AdGroupTypeEnum qw(SEARCH_STANDARD); use Google::Ads::GoogleAds::V26::Enums::AdGroupCriterionStatusEnum; use Google::Ads::GoogleAds::V26::Enums::AdGroupAdStatusEnum; use Google::Ads::GoogleAds::V26::Enums::EuPoliticalAdvertisingStatusEnum qw(DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING); use Google::Ads::GoogleAds::V26::Services::BatchJobService::BatchJobOperation; use Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation; use Google::Ads::GoogleAds::V26::Services::CampaignBudgetService::CampaignBudgetOperation; use Google::Ads::GoogleAds::V26::Services::CampaignService::CampaignOperation; use Google::Ads::GoogleAds::V26::Services::CampaignCriterionService::CampaignCriterionOperation; use Google::Ads::GoogleAds::V26::Services::AdGroupService::AdGroupOperation; use Google::Ads::GoogleAds::V26::Services::AdGroupCriterionService::AdGroupCriterionOperation; use Google::Ads::GoogleAds::V26::Services::AdGroupAdService::AdGroupAdOperation; use Google::Ads::GoogleAds::V26::Utils::ResourceNames; use Getopt::Long qw(:config auto_help); use Pod::Usage; use Cwd qw(abs_path); use Data::Uniqid qw(uniqid); use constant NUMBER_OF_CAMPAIGNS_TO_ADD => 2; use constant NUMBER_OF_AD_GROUPS_TO_ADD => 2; use constant NUMBER_OF_KEYWORDS_TO_ADD => 4; use constant POLL_FREQUENCY_SECONDS => 1; use constant POLL_TIMEOUT_SECONDS => 60; use constant PAGE_SIZE => 1000; # The following parameter(s) should be provided to run the example. You can # either specify these by changing the INSERT_XXX_ID_HERE values below, or on # the command line. # # Parameters passed on the command line will override any parameters set in # code. # # Running the example with -h will print the command line usage. my $customer_id = "INSERT_CUSTOMER_ID_HERE"; sub add_complete_campaigns_using_batch_job { my ($api_client, $customer_id) = @_; my $batch_job_service = $api_client->BatchJobService(); my $operation_service = $api_client->OperationService(); my $batch_job_resource_name = create_batch_job($batch_job_service, $customer_id); add_all_batch_job_operations($batch_job_service, $customer_id, $batch_job_resource_name); my $batch_job_lro = run_batch_job($batch_job_service, $batch_job_resource_name); poll_batch_job($operation_service, $batch_job_lro); fetch_and_print_results($batch_job_service, $batch_job_resource_name); return 1; } # Creates a new batch job for the specified customer ID. # [START add_complete_campaigns_using_batch_job] sub create_batch_job { my ($batch_job_service, $customer_id) = @_; # Create a batch job operation. my $batch_job_operation = Google::Ads::GoogleAds::V26::Services::BatchJobService::BatchJobOperation-> new({create => Google::Ads::GoogleAds::V26::Resources::BatchJob->new({})}); my $batch_job_resource_name = $batch_job_service->mutate({ customerId => $customer_id, operation => $batch_job_operation })->{result}{resourceName}; printf "Created a batch job with resource name: '%s'.\n", $batch_job_resource_name; return $batch_job_resource_name; } # [END add_complete_campaigns_using_batch_job] # Adds all batch job operations to the batch job. As this is the first time for # this batch job, pass null as a sequence token. The response will contain the # next sequence token that you can use to upload more operations in the future. # [START add_complete_campaigns_using_batch_job_1] sub add_all_batch_job_operations { my ($batch_job_service, $customer_id, $batch_job_resource_name) = @_; my $add_batch_job_operations_response = $batch_job_service->add_operations({ resourceName => $batch_job_resource_name, sequenceToken => undef, mutateOperations => build_all_operations($customer_id)}); printf "%d batch operations have been added so far.\n", $add_batch_job_operations_response->{totalOperations}; # You can use this next sequence token for calling add_operations() next time. printf "Next sequence token for adding next operations is '%s'.\n", $add_batch_job_operations_response->{nextSequenceToken}; } # [END add_complete_campaigns_using_batch_job_1] # Requests the API to run the batch job for executing all uploaded batch job # operations. # [START add_complete_campaigns_using_batch_job_2] sub run_batch_job { my ($batch_job_service, $batch_job_resource_name) = @_; my $batch_job_lro = $batch_job_service->run({resourceName => $batch_job_resource_name}); printf "Batch job with resource name '%s' has been executed.\n", $batch_job_resource_name; return $batch_job_lro; } # [END add_complete_campaigns_using_batch_job_2] # Polls the server until the batch job execution finishes by setting the initial # poll delay time and the total time to wait before time-out. # [START add_complete_campaigns_using_batch_job_3] sub poll_batch_job { my ($operation_service, $batch_job_lro) = @_; $operation_service->poll_until_done({ name => $batch_job_lro->{name}, pollFrequencySeconds => POLL_FREQUENCY_SECONDS, pollTimeoutSeconds => POLL_TIMEOUT_SECONDS }); } # [END add_complete_campaigns_using_batch_job_3] # Prints all the results from running the batch job. # [START add_complete_campaigns_using_batch_job_4] sub fetch_and_print_results { my ($batch_job_service, $batch_job_resource_name) = @_; printf "Batch job with resource name '%s' has finished. " . "Now, printing its results...\n", $batch_job_resource_name; # Get all the results from running batch job and print their information. my $list_batch_job_results_response = $batch_job_service->list_results({ resourceName => $batch_job_resource_name, pageSize => PAGE_SIZE }); foreach my $batch_job_result (@{$list_batch_job_results_response->{results}}) { printf "Batch job #%d has a status '%s' and response of type '%s'.\n", $batch_job_result->{operationIndex}, $batch_job_result->{status} ? $batch_job_result->{status}{message} : "N/A", $batch_job_result->{mutateOperationResponse} ? [keys %{$batch_job_result->{mutateOperationResponse}}]->[0] : "N/A"; } } # [END add_complete_campaigns_using_batch_job_4] # Builds all operations for creating a complete campaign and return an array of # their corresponding mutate operations. sub build_all_operations { my $customer_id = shift; my $mutate_operations = []; # Create a new campaign budget operation and add it to the array of mutate operations. my $campaign_budget_operation = build_campaign_budget_operation($customer_id); push @$mutate_operations, Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation-> new({ campaignBudgetOperation => $campaign_budget_operation }); # Create new campaign operations and add them to the array of mutate operations. my $campaign_operations = build_campaign_operations($customer_id, $campaign_budget_operation->{create}{resourceName}); push @$mutate_operations, map { Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation-> new({ campaignOperation => $_ }) } @$campaign_operations; # Create new campaign criterion operations and add them to the array of mutate # operations. my $campaign_criterion_operations = build_campaign_criterion_operations($campaign_operations); push @$mutate_operations, map { Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation-> new({ campaignCriterionOperation => $_ }) } @$campaign_criterion_operations; # Create new ad group operations and add them to the array of mutate operations. my $ad_group_operations = build_ad_group_operations($customer_id, $campaign_operations); push @$mutate_operations, map { Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation-> new({ adGroupOperation => $_ }) } @$ad_group_operations; # Create new ad group criterion operations and add them to the array of mutate # operations. my $ad_group_criterion_operations = build_ad_group_criterion_operations($ad_group_operations); push @$mutate_operations, map { Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation-> new({ adGroupCriterionOperation => $_ }) } @$ad_group_criterion_operations; # Create new ad group ad operations and add them to the array of mutate operations. my $ad_group_ad_operations = build_ad_group_ad_operations($ad_group_operations); push @$mutate_operations, map { Google::Ads::GoogleAds::V26::Services::GoogleAdsService::MutateOperation-> new({ adGroupAdOperation => $_ }) } @$ad_group_ad_operations; return $mutate_operations; } # Builds a new campaign budget operation for the specified customer ID. sub build_campaign_budget_operation { my $customer_id = shift; # Create a campaign budget operation. return Google::Ads::GoogleAds::V26::Services::CampaignBudgetService::CampaignBudgetOperation ->new({ create => Google::Ads::GoogleAds::V26::Resources::CampaignBudget->new({ # Create a resource name using the temporary ID. resourceName => Google::Ads::GoogleAds::V26::Utils::ResourceNames::campaign_budget( $customer_id, next_temporary_id() ), name => "Interplanetary Cruise Budget #" . uniqid(), deliveryMethod => STANDARD, amountMicros => 5000000 })}); } # Builds new campaign operations for the specified customer ID. sub build_campaign_operations { my ($customer_id, $campaign_budget_resource_name) = @_; my $campaign_operations = []; for (my $i = 0 ; $i < NUMBER_OF_CAMPAIGNS_TO_ADD ; $i++) { # Create a campaign. my $campaign_id = next_temporary_id(); my $campaign = Google::Ads::GoogleAds::V26::Resources::Campaign->new({ # Create a resource name using the temporary ID. resourceName => Google::Ads::GoogleAds::V26::Utils::ResourceNames::campaign( $customer_id, $campaign_id ), name => sprintf("Batch job campaign #%s.%d", uniqid(), $campaign_id), advertisingChannelType => SEARCH, # Recommendation: Set the campaign to PAUSED when creating it to prevent # the ads from immediately serving. Set to ENABLED once you've added # targeting and the ads are ready to serve. status => Google::Ads::GoogleAds::V26::Enums::CampaignStatusEnum::PAUSED, # Set the bidding strategy and budget. manualCpc => Google::Ads::GoogleAds::V26::Common::ManualCpc->new(), campaignBudget => $campaign_budget_resource_name, # Declare whether or not this campaign serves political ads targeting the EU. # Valid values are CONTAINS_EU_POLITICAL_ADVERTISING and # DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING. containsEuPoliticalAdvertising => DOES_NOT_CONTAIN_EU_POLITICAL_ADVERTISING }); # Create a campaign operation and add it to the operations list. push @$campaign_operations, Google::Ads::GoogleAds::V26::Services::CampaignService::CampaignOperation ->new({ create => $campaign }); } return $campaign_operations; } # Builds new campaign criterion operations for creating negative campaign criteria # (as keywords). sub build_campaign_criterion_operations { my $campaign_operations = shift; my $campaign_criterion_operations = []; foreach my $campaign_operation (@$campaign_operations) { # Create a campaign criterion. my $campaign_criterion = Google::Ads::GoogleAds::V26::Resources::CampaignCriterion->new({ keyword => Google::Ads::GoogleAds::V26::Common::KeywordInfo->new({ text => "venus", matchType => BROAD } ), # Set the campaign criterion as a negative criterion. negative => "true", campaign => $campaign_operation->{create}{resourceName}}); # Create a campaign criterion operation and add it to the operations list. push @$campaign_criterion_operations, Google::Ads::GoogleAds::V26::Services::CampaignCriterionService::CampaignCriterionOperation ->new({ create => $campaign_criterion }); } return $campaign_criterion_operations; } # Builds new ad group operations for the specified customer ID. sub build_ad_group_operations { my ($customer_id, $campaign_operations) = @_; my $ad_group_operations = []; foreach my $campaign_operation (@$campaign_operations) { for (my $i = 0 ; $i < NUMBER_OF_AD_GROUPS_TO_ADD ; $i++) { # Create an ad group. my $ad_group_id = next_temporary_id(); my $ad_group = Google::Ads::GoogleAds::V26::Resources::AdGroup->new({ # Create a resource name using the temporary ID. resourceName => Google::Ads::GoogleAds::V26::Utils::ResourceNames::ad_group( $customer_id, $ad_group_id ), name => sprintf("Batch job ad group #%s.%d", uniqid(), $ad_group_id), campaign => $campaign_operation->{create}{resourceName}, type => SEARCH_STANDARD, cpcBidMicros => 10000000 }); # Create an ad group operation and add it to the operations list. push @$ad_group_operations, Google::Ads::GoogleAds::V26::Services::AdGroupService::AdGroupOperation ->new({ create => $ad_group }); } } return $ad_group_operations; } # Builds new ad group criterion operations for creating keywords. 50% of keywords # are created with some invalid characters to demonstrate how BatchJobService # returns information about such errors. sub build_ad_group_criterion_operations { my $ad_group_operations = shift; my $ad_group_criterion_operations = []; foreach my $ad_group_operation (@$ad_group_operations) { for (my $i = 0 ; $i < NUMBER_OF_KEYWORDS_TO_ADD ; $i++) { # Create a keyword text by making 50% of keywords invalid to demonstrate # error handling. my $keyword_text = "mars$i"; if ($i % 2 == 0) { $keyword_text = $keyword_text . '!!!'; } # Create an ad group criterion using the created keyword text. my $ad_group_criterion = Google::Ads::GoogleAds::V26::Resources::AdGroupCriterion->new({ keyword => Google::Ads::GoogleAds::V26::Common::KeywordInfo->new({ text => $keyword_text, matchType => BROAD } ), adGroup => $ad_group_operation->{create}{resourceName}, status => Google::Ads::GoogleAds::V26::Enums::AdGroupCriterionStatusEnum::ENABLED }); # Create an ad group criterion operation and add it to the operations list. push @$ad_group_criterion_operations, Google::Ads::GoogleAds::V26::Services::AdGroupCriterionService::AdGroupCriterionOperation ->new({ create => $ad_group_criterion }); } } return $ad_group_criterion_operations; } # Builds new ad group ad operations. sub build_ad_group_ad_operations { my $ad_group_operations = shift; my $ad_group_ad_operations = []; foreach my $ad_group_operation (@$ad_group_operations) { # Create an ad group ad. my $ad_group_ad = Google::Ads::GoogleAds::V26::Resources::AdGroupAd->new({ # Create the expanded text ad info. ad => Google::Ads::GoogleAds::V26::Resources::Ad->new({ # Set the expanded text ad info on an ad. expandedTextAd => Google::Ads::GoogleAds::V26::Common::ExpandedTextAdInfo->new({ headlinePart1 => "Cruise to Mars #" . uniqid(), headlinePart2 => "Best Space Cruise Line", description => "Buy your tickets now!" } ), finalUrls => "http://www.example.com", } ), adGroup => $ad_group_operation->{create}{resourceName}, status => Google::Ads::GoogleAds::V26::Enums::AdGroupAdStatusEnum::PAUSED }); # Create an ad group ad operation and add it to the operations list. push @$ad_group_ad_operations, Google::Ads::GoogleAds::V26::Services::AdGroupAdService::AdGroupAdOperation ->new({ create => $ad_group_ad }); } return $ad_group_ad_operations; } # Specifies a decreasing negative number for temporary IDs. # Returns -1, -2, -3, etc. on subsequent calls. sub next_temporary_id { our $temporary_id ||= 0; $temporary_id -= 1; } # Don't run the example if the file is being included. if (abs_path($0) ne abs_path(__FILE__)) { return 1; } # Get Google Ads Client, credentials will be read from ~/googleads.properties. my $api_client = Google::Ads::GoogleAds::Client->new(); # By default examples are set to die on any server returned fault. $api_client->set_die_on_faults(1); # Parameters passed on the command line will override any parameters set in code. GetOptions("customer_id=s" => \$customer_id); # Print the help message if the parameters are not initialized in the code nor # in the command line. pod2usage(2) if not check_params($customer_id); # Call the example. add_complete_campaigns_using_batch_job($api_client, $customer_id =~ s/-//gr); =pod =head1 NAME add_complete_campaigns_using_batch_job =head1 DESCRIPTION This example adds complete campaigns including campaign budgets, campaigns, ad groups and keywords using BatchJobService. =head1 SYNOPSIS add_complete_campaigns_using_batch_job.pl [options] -help Show the help message. -customer_id The Google Ads customer ID. =cut